Marketing Manager
London, United Kingdom
003027
Working at Lockton
At Lockton, we’re passionate about helping our people achieve their ultimate potential. Our people are curious, action-oriented and always striving to make ourselves and those around us better. We’re active listeners working to ensure understanding and problem solvers developing innovative solutions. If you can see yourself delivering excellent service to clients, giving back to our communities and being a part of our caring culture, you belong here.
About the Position
Schedule
Full Time Permanent
Job type
Experienced Professional
Workplace
Hybrid
Your Responsibilities
You'll be advising and delivering on Marketing strategy as the Marketing function point of contact and enabling the retention and growth of accounts, as well as the winning of new clients.
As the marketing lead for one of our largest and fastest growing business divisions, Specialty (Wholesale), you will be the trusted advisor for all aspects of marketing and act as a fundamental facilitator to this business unit achieve their commercial goals and growth aspirations.
You will need to collaborate closely with the central marketing’s team of designers, content content writers, communications specialists, digital marketing specialists and external agencies to deliver compelling multi-channel campaigns for each business division and their target audience clusters.
Key responsibilities:
- Develop strategic marketing plans to support the business plan and key objectives set by divisional heads, working closely with the Senior Marketing Manager/B2B Marketing Director
- Be the trusted advisor and key contact for the division for all aspects of marketing
- Create and manage integrated marketing campaigns targeting prospects in existing and new markets
- Collaborate closely with in-house specialists and freelancers to ensure that all marketing output is engaging, on-brand and executed with excellence
- Measure success of marketing activities undertaken and incorporate learnings to steer future activity
- Share expertise, knowledge and best practice to add value across the Marketing team and for the greater benefit of the business
- Create marketing material including social media, brochureware, sales enablement collateral, presentations, newsletters and campaign media
- Constantly scan the horizon for PR opportunities for business divisions, and work with the Communications Manager to maximise publicity
- Work closely with the Digital Marketing team to ensure the website is updated and content is up to date
- Assist in other areas of marketing activity including copywriting and events as necessary
Qualifications
Candidate Requirements:
Essential
- Proven experience in a Marketing role (Ideally Insurance or FS) partnering with a business area, team or division at strategic level
Highly credible, with the ability to advise, positively influence and partner with stakeholders at all levels
Excellent verbal and written communication skills
Excellent presentation skills
Ability to manage time, prioritise and ensure that deadlines are met without compromising quality.
High level of attention to detail
Excellent organisational skills, with the ability to prioritise effectively
Desirable
- Previous experience and knowledge of the Specialty/wholesale sector
- Previous experience within a regulated environment (e.g. insurance or financial services) is advantageous, but not essential
Equal Opportunity Statement
Lockton Companies is proud to provide everyone an equal opportunity to grow and advance. We are committed to an inclusive culture and environment where our people, clients and communities are treated with respect and dignity.
At Lockton, supporting diversity, equity and inclusion is ingrained in our values, and we believe that we are at our best when we fully embrace everyone. We strive to cultivate a caring culture that learns from, celebrates and thrives because of our breadth of differences. As such, we recognize that recruiting, developing and retaining people with diverse backgrounds and experiences is vital and enabling our people to thrive personally and professionally is critical to our long-term success.
About Lockton
Lockton is the largest privately held independent insurance brokerage in the world. Since 1966, our independence has allowed us to serve our clients, take care of our people and give back to our communities. As such, our 10,000+ Associates doing business in over 100 countries are empowered to do what’s right every day.
At Lockton, we believe in the power of all people. You belong at Lockton.
How We Will Support You
At Lockton, we empower you to be true to yourself in all that you do. Your success is our success, and we provide opportunities to help you grow and create a rewarding career path, however you envision it.
We are ready to meet you where you are today, and as your needs change over time. In addition to industry-leading health insurance, we offer additional options to support your overall health and wellbeing.
No Agencies Please
Any Employment Agency, person or entity that submits an unsolicited resume to this site does so with the understanding that the applicant's resume will become the property of Lockton Companies, Inc. Lockton Companies will have the right to hire that applicant at its discretion and without any fee owed to the submitting Employment Agency, person or entity. Employment Agencies, who have fee Agreements with Lockton Companies must submit applicants to the designated Lockton Companies Employment Coordinator to be eligible for placement fees.
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